“It’s changed my life.”
That’s how Internet marketing guru and author Tom Peters describes his experience with writing his blog. In a fascinating “Entrepreneur’s Forum” organized by American Express, Peters said, “I wrote my first post in August 2004. No single thing in the last 15 years professionally has been more important to my life than blogging. It’s changed my life perspective, it’s changed my intellect, my outlook, my emotional outlook and it’s the best damn marketing tool by order of magnitude that I’ve ever had. And it’s free.”
Seth Godin, also a best-selling author and Internet marketing expert, shared the platform with Peters. I agree with both of their perspectives on how writing a blog can impact us.
According to Godin, ”The humility that comes from writing it…how do you explain yourself, how do you force yourself to describe in three paragraphs why you did something, how you responded? If you stick with it you’ll get better. You force yourself to become part of the conversation.”
Both men admitted that they literally had a few scant readers at the beginning, but as time passed, they honed their writing skills and the people came. It didn’t happen overnight. They were committed to sticking with it.
How about you? Are you willing to make the long-term commitment to this free micropublishing platform to grow yourself and your business? I have. I hope you will see the value in it too.
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Fantastic Post Sue! I have committed to “getting more to the point” with my blog posts this year. Chunking it down and getting to the meat much quicker. My blog posts 4 years ago are completely knarly looking. (Horrible comes to mind actually) But yes I’ve stuck with it and gotten a lot better. Next phase, keeping it simple. Thank you!
Hi Tony,
Thank you for commenting. I agree, chunking it down and clarity are essential when blogging. It definitely takes practice and as Godin and Peters said, you’ll be better in so many ways if you stick with it. Congratulations for doing just that! I’m looking forward to reading your posts :)
Susan
I’m so glad I saw this post’s tinyURL on twitter. I’ve been sticking w/ my blogging, but some days, like lately, I get so narrowly close to calling it quits. Thank you for the refreshing encouragement, here!
I am glad to hear you are sticking with the blogging. Sometimes it feels like we are just writing and our words land in the abyss. Trust me, you’ll gain some traction, improve your
writing, and develop a following —it just takes time and practice. Go for it!
Susan