Corporate Consulting

Corporations and large businesses who are navigating the social media landscape must be able to develop and share content for their blog posts. Private team consulting and workshops are available with half-day and full-day sessions.

Participants will learn how to:

• Create timely blog posts
• Develop fresh angles that are pertinent to your industry
• React to breaking news
• Build your credibility as an expert in your field
• Leverage current events
• Write in a crisp, compelling and fresh style for the Internet
• Increase your SEO and website traffic
• Recognize timely news stories
• Link to other sites to increase visibility and web traffic
• Find and quickly research nuggets of news for postings
• Weave in your company’s corporate culture, values and personality in a casual and powerful way
• Respond effectively to comments and feedback on your posts
• Utilize various formats for easy-to-read posts that quickly attract followers
• Use on-line etiquette in writing your posts
• Show value in your posts to spark the viral marketing impact
• “Wordsmith” and write punchy, valuable and interesting posts
• Be transparent and increase sales with your posts
• Measure traffic and click through’s on your posts
• Create video blogs in less than 30 minutes!
• Avoid the biggest mistakes and pitfalls of annoying bloggers
• Stay away from self –promotion
• Apply Emotional Intelligence to blogging
• Recycle your blog posts for new marketing, PR & email opportunities

Photo Credit, mikebaird